Madonna, Rihanna, and Rita Ora are only some of the A class celebrities that have jumped on the most recent bandwagon of vitamin IV drips by falling for claims that promise fresher skin, more energy, and boosting sexual function.

If you’ve never heard of IV vitamin infusions before, it involves using a drip to deliver a solution of vitamins and minerals directly to your bloodstream. This is not a new procedure, and has been used in hospital and clinics for years in patients with existing micronutrient deficiencies. What is new is taking such extreme measure in already perfectly healthy individuals.

So, does it really work and is it worth the massive price tag of $300 dollars? As nutritionist Monica Reinagel so eloquently puts it; “you can’t drive your car if the gas tank is completely empty…You need some gas in the tank to make your engine run. But your car won’t drive any faster on a full tank of gas than it will on a half a tank. And if your gas tank is full and you keep pumping in fuel anyway, it’ll just run out all over your shoes”. Water soluble vitamins such as vitamin B and C present in the IV vitamin infusions will simply be secreted in your urine if your body doesn’t need them.

With the case of non-water soluble vitamins, it’s not that simple. High levels of some vitamins, such as vitamin D, can be toxic. Similarly, rapid entering of magnesium into your bloodstream can cause you to feel faint and lightheaded, a commonly reported side effect in people who have taken IV vitamin infusions.

We suggest you stick to a varied diet full of fruit and veggies to make sure you are getting enough vitamins and minerals. There is no need to resort to extreme solutions such as vitamin drips when there’s a much easier, more economical and effective way of getting your nutrients in.